Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
Guy texts photo of girlfriend to his mom, doesn’t see ‘tiny’ detail on bed
Maison Vallance of Tennessee wanted to comply to his mom’s wish of sending her a photo of his girlfriend, Madison, wearing the blouse she bought her.
Madison was as happy to pose and Maison sent his mom the photo. But he found it so cute that he decided to share it on his social media too, not realizing there was a detail in the background that he would wanted not to expose to his followers.
“I took this picture to let my Momma know I found the shirt she got me, but Meghan is too pretty not to post it,” he wrote.
He was delighted with the photo he had taken until one of his female friends brought up the “detail” that made Maison regret not looking at the photo more carefully before sharing it with everyone online.
If you examine the photo more closely you’ll notice crimson ropes slung across the headboard behind Meghan’s head.
Well, the thought of his mother seeing those ropes in the background terrified Maison.
Once he realized his honest “mistake,” Maison decided to get the best out of the situation and joked about it by posting a fun tweet that brought a lot of laughter at his followers.
The good thing is that Maison’s family was quite humorous about the photo and the ropes that are very likely utilized for activities akin to those in 50 Shades of Grey.
These two truly make a lovely couple, don’t you agree?
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