McDonald’s Flipped Its Arches Upside Down To Make A Powerful Statement

March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.

When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.

It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.

Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.

Wendy Lewis, a spokesman for McDonald’s, provided some context.

Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”

Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”

Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”

Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.

When she saw white eggs hanging on a tree, she was amazed at what they really were

One sunny summer day, Maria and her daughter Sofia decided to take a leisurely stroll through the fields near their small town. While wandering around, they came across a small tree that immediately caught Maria’s eye. Curious, she took a closer look and was surprised to see that it was covered with tiny white fruits that she did not recognize.

At first Maria thought the fruits were bird eggs or something similar. But upon closer inspection she realized that they were actually white eggplants. Sofia was fascinated by the unusual sight and begged her mother to select some and try to cook with them.

Although Maria was hesitant to use the white eggplants as she wasn’t sure how to prepare them, Sofia’s enthusiasm convinced her to give it a try. She picked a few and brought them home.

Upon her return, Maria devoted herself to cooking and searched online for the best way to use the eggplants. She settled on a classic Italian dish: eggplant parmesan, a recipe she had always loved.

Maria sliced ​​the eggplant thinly and fried it until golden brown, then covered it in rich tomato sauce and melted mozzarella cheese before baking the dish to perfection. When it was ready, she and Sofia enjoyed the meal together.

To Maria’s delight, the eggplant parmesan turned out to be exceptionally delicious. The eggplants were tender and flavorful and paired perfectly with the spicy tomato sauce and gooey cheese.

From then on, Maria made it a summer tradition to visit the field and check on the white eggplant tree. Every year the tree was there, producing its unique fruit. Maria would gather a few eggplants and use them to make her beloved eggplant parmesan, a dish that had become a family favorite.

The discovery of the white eggplant tree not only led Maria and Sofia to a new culinary adventure, but also reminded them that amazing finds can sometimes come from the most unexpected places.

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