If you see a purple butterfly sticker near a newborn, you need to know what it means

Only weeks after Millie Smith and Lewis Cann learned they were having twin baby girls, they learned that only one would survive.

On April 30, after 30 weeks of a high-risk pregnancy, Smith delivered identical twins, Callie and Skye, the latter who lived only three hours.

Later in neonatal intensive care unit (NICU), Callie slept without her sister in the incubator, with her loving and grieving parents watching over her. In the unit with other babies, an overwhelmed mom of healthy newborn twins innocently told Smith that she was “so lucky” to not have two babies.

Crushed by the words, the new mom couldn’t find the words to explain her loss. Then, she realized that Skye’s legacy was to help other families who lose a child, and it came in the form of a purple butterfly.

In November 2015 Millie Smith and partner Lewis Cann found out they were having their first Child. Smith, who has twins in the family, said she had a “gut feeling” about having a duo and 10 weeks later, doctors confirmed she was expecting identical twin girls.

Less than two weeks after the excitement of knowing they would double the children in their home, the British couple were devastated to learn that one of their babies had a fatal condition and wouldn’t survive after birth.

“During the scan, the doctor didn’t say anything. I was very excited and loved seeing the little babies, but she was silent. Both Lewis and I immediately knew there must be a problem,” Smith said.

Doctors shared the news that one of the babies had anencephaly, which according to the Centers for Disease Control and Prevention (CDC) affects about one in 4,600 babies across the U.S. It’s a serious birth defect where a baby is born without parts of the brain and skull, and “almost all babies born with anencephaly will die shortly after birth.”

Knowing that one baby would die soon after birth, and that there were risks involved for their other baby, the couple decided to move forward with the extremely high-risk pregnancy.

Over the next several months, Smith and Cann named their twins Skye and Callie. “We knew that Skye needed to have a name before she was born,” Smith said. “Knowing she would only survive for seconds or minutes, I wanted her to be named during that time.”

The meaning behind “Skye,” she explained “was somewhere we knew she would always be, that we could look up at the sky and remember our baby.”

When Smith went into labor after only 30 weeks on April 30, she needed an emergency C-section. To help navigate the loss, the couple had a “bereavement midwife” during the birth, and they were put I a special room the called the “Daisy Room,” where families can spend time with a baby before and after she/he passes.

“When the girls were born, they both cried. This was a huge moment, as we were told that Skye would not make a noise or move,” said Smith, who was thankful to have three hours with Skye before she died. “We were cuddling Skye when she passed away. This was the worst moment in our lives. I have never ever felt heartbreak like that before. But I am proud that she fought for so long to spend time with us.”

Born premature, Callie had to stay in NICU while she gained some strength and also in the unit were three other sets of twin.

“Most of the nurses were aware of what had happened, but as time passed, people stopped talking about Skye. After about four weeks, everyone acted as though nothing had happened, meaning the families around me had no idea about our situation,” Smith recalled.

One morning, a stressed mother whose twins were also in NICU, harmlessly said to Smith that she was “so lucky” to not have twins.

“None of the other parents knew what had happened or anything about Skye. The comment was completely innocent and more out of humor…They weren’t to know that I did at one point have two.” Smith continued, “But the comment nearly broke me. I ran out [of] the room in tears and they had no idea why. I didn’t have the heart to tell them what had happened. A simple sticker would have avoided that entire situation.”

It was in that moment Smith realized she had to create something that would speak for parents who had just lost a baby, ensuring the misunderstanding never happens again.

She designed a poster for the NICU explaining both hospital personnel and visitors that any incubator with a purple butterfly on it means that one or more babies, in a set of multiples were lost.

“I chose butterflies, as I felt it was fitting to remember the babies that flew away, the color purple because it is suitable for both boys or girls,” said Smith.

The purple butterfly concept–now under the Skye High Foundation–has spread to hospitals in several countries around the world.

Callie is now a lively, happy seven-year-old, and twin’s memory lives in purple butterfly cards along with other initiatives to help families with babies like Skye all over the world. The purple butterflies now come in numerous forms, like ornaments, cards, blankets, stuffed animals and more.

“Ultimately I will never be able to stop this from happening but the more support groups we can set up and put things in place like the stickers the better it will be. It’s the hardest thing anyone has to deal with,” Smith said.

Just men things

Ever wondered why the sound coming from the toilet varies depending on where men aim? It might seem like a trivial topic, but trust me, there’s an unspoken science behind it. The image above humorously captures a common yet rarely discussed phenomenon—how men instinctively adjust their bathroom technique to control the acoustics of their, well… business.

The Mystery of the Bathroom Sound Effects

Every man, whether consciously or subconsciously, knows the two sound modes of peeing:

  1. Loud Mode (High Volume) – When hitting the water directly.
  2. Silent Mode (Mute) – When aiming for the side of the toilet bowl.

The difference? It’s all about impact and surface area.

  • When urine splashes directly into the water, it creates a distinct, loud sound—a signal to the world that a man is proudly relieving himself.
  • When he strategically aims for the bowl’s side, the liquid flows smoothly down, reducing the noise.

And yes, most men instinctively switch between these modes depending on where they are, who’s around, or even their mood.

Why Do Men Care About Toilet Acoustics?

You might be thinking, “Why does this even matter?” Well, here’s why men unconsciously choose their “volume setting” while using the toilet.

1. The Stealth Mode: Keeping It Quiet

Ever found yourself in a quiet house in the middle of the night? Maybe you’ve woken up at 3 AM, needing to pee but not wanting to wake up the entire family. This is where silent mode comes into play.

  • Aiming at the side of the bowl keeps things discreet.
  • No awkward moments when someone hears you blasting a waterfall at ungodly hours.
  • A smoother experience overall, especially in public or shared restrooms.

2. The Power Move: Making a Statement

On the flip side, sometimes men go full volume mode, making sure everyone within a 10-foot radius knows they’re handling business. Why?

  • It’s a dominance thing—a way of asserting presence in the restroom.
  • Some men simply don’t care and go for maximum efficiency.
  • Others do it unknowingly, not realizing they could mute the performance.

The Psychology Behind Toilet Targeting

Believe it or not, the habit of adjusting aim isn’t just random—it’s psychological.

  • Hitting the Water (Loud Mode): Feels direct, fast, and confident. Some even say it’s satisfying to hear the sound and know they’re “on target.”
  • Aiming for the Sides (Silent Mode): Feels discreet, respectful, and considerate—especially in shared spaces.

Most men naturally alternate between both, depending on the situation.

How Environment Affects Aim Choices

Different settings influence whether men go full volume or whisper mode. Here’s a breakdown:

At Home: The Gentle Approach

  • Most men reduce noise at home, especially if they live with family or a partner.
  • Late-night bathroom trips? Silent mode to avoid waking anyone.
  • Some may even sit down to pee to prevent unnecessary noise altogether.

At Work: The Public Restroom Strategy

  • Office bathrooms mean one thing: tactical precision.
  • Nobody wants their coworkers knowing their exact bathroom habits.
  • Men tend to aim for the bowl sides to maintain professional bathroom etiquette.

In a Public Restroom: The Alpha Move

  • If the restroom is busy, most men don’t hold back—it’s all about speed and efficiency.
  • Loud mode is often default since no one really cares.
  • But if someone’s in the next stall, there’s a slight urge to be more discreet.

At a Friend’s House: The Ultimate Dilemma

  • The pressure is real—too loud, and you might get judged.
  • Most guys will opt for silent mode to avoid embarrassment.
  • Exception: If it’s a guys-only gathering, there’s a good chance nobody cares.

The Ultimate Hack: Controlling the Sound Like a Pro

For men who want absolute control over their bathroom acoustics, here’s a pro tip:

Start with the side of the bowl to reduce noise, then transition to the water midstream if needed. This method allows for both stealth and satisfaction.

Bonus tip: Standing too close increases splash-back; standing too far creates more noise. Finding the perfect middle ground is key.

Why This Is a Universal Male Experience

If you’re a guy, this probably resonates with you on a deep level—even if you’ve never thought about it before. It’s one of those unspoken “man things” that just exist.

And if you’re not a guy? Well, consider this an insight into the mind of men when it comes to something as simple as peeing.

Final Thoughts: The Humor in Everyday Habits

This topic might seem ridiculous at first, but it’s a real part of male behavior that no one talks about. Whether it’s controlling the noise level, adjusting aim based on the setting, or even treating it like an unofficial game of precision, men instinctively think about this every time they step into a restroom.

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