How Beauty Standards of the Miss World Pageant Have Changed

On March 9, 2024, the Miss World 2023 pageant was held to choose a beauty queen once again. The crown went to Krystyna Pyszková of the Czech Republic. To honor this event, we decided to take a look at the history of the contest and find out how the jury’s approach to assessing women’s beauty has changed over the decades.

1950s: it all started with a scandal.

Kiki Håkansson (Sweden), Miss World 1951

In 1951, as part of the Festival of Britain, the Festival Bikini Contest was held, which journalists later named Miss World. This event became a scandal because in those days a bikini was considered indecent.

Swedish beauty Kikki Håkansson became the winner of this first pageant. And to this day, she remains the only winner to have received her crown while wearing a bikini. Later, the finalists would wear a one-piece swimsuit or evening gown to the awards ceremony.

Denise Perrier (France), Miss World 1953, and Marita Lindahl (Finland), Miss World 1957

Despite the 1951 bikini scandal, the contest founder Eric Morley was pleased with the public attention and decided to hold the pageant annually. His requirements for potential participants were as follows: single women without children aged 17 to 27.

Corine Rottschäfer (Netherlands), Miss World 1959

In 1959, a major British television channel agreed to broadcast the pageant, thus making it even more popular. Corine Rottschäfer found herself in a delicate situation before the awarding ceremony when she discovered that her evening gown had holes in it. Another contestant lent Corine the dress and eventually finished third, while Corine became the winner.

1960s: Miss World is gaining momentum.

Katharina Lodders (Netherlands), Miss World 1962

In the 1960s, the Miss World pageant became one of the most watched television shows. The cash prize for the winner was increased from £500 to £2,500. In 1961, the requirements for contestants were also changed: the upper age limit was now 25 years old.

Katharina Lodders, who was crowned in 1962, addressed these criteria in her own way. On collecting the award, she said out loud, «I don’t think I’m the most beautiful girl in the world — I am the most beautiful girl here.»

Ann Sidney (Great Britain), Miss World 1964

In 1964, the winner was Ann Sidney, who later made a career in the movie industry. By the way, Morley introduced a new rule that same year: he forbade the mothers of contestants to accompany their daughters. The reason why was because the mother of one of the girls caused a lot of inconvenience to the organizers, getting involved in their work.

Reita Faria (India), Miss World 1966

In the late 1960s, the contest became even bigger. In 1966, Morley sent invitations to more than 70 countries, 66 of which were happy to respond. And in 1968, for the first time in the history of the event, a married girl was allowed to participate. In the 1970s, however, a strict criterion for the marital status of contestants was reintroduced: single only, period.

1970s: feminists change the essence of the pageant.

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Jennifer Hosten (Grenada), Miss World 1970

The beginning of the decade was marked by a new scandal. In 1970, a week before the pageant, British feminists claimed that Miss World objectified women and threatened to interrupt the show. And they did it. When the event was in full swing, some female guests rose from their seats and began to blow whistles, jingle rattles and shout slogans. Later, the movie Misbehaviour starring Keira Knightley was based on these events.

In 1970, Jennifer Hosten won the crown. She became the first black woman to win it.

Marie Stävin (Sweden), Miss World 1977, and Silvana Suárez (Argentina), Miss World 1978

The conflict with feminists forced the organizers to think about the message the pageant was sending to the world. And in 1972, Eric Morley and his wife announced that the event would now be held under the slogan «Beauty With a Purpose.» The contestants were also required to present their charity projects to the jury.

1980s: «Beauty With a Purpose»

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Mariasela Álvarez (Dominican Republic), Miss World 1982

In the 1980s, the slogan «Beauty With a Purpose» got another meaning: new tests of intelligence and personality were added to the contest program. In the eyes of the judges, the contestants’ personal qualities became as important as their looks.

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Giselle Laronde (Trinidad and Tobago), Miss World 1986

In the second half of the decade, the contest became criticized again. The public in different countries didn’t like the fact that girls were judged only by representatives of Western countries. And in 1986, Morley decided to hold the preliminaries of the contest in Macau and give the Eastern judges the opportunity to select the contestants. The winner that year was Giselle Laronde from Trinidad and Tobago. This was the first time a representative of this country won the crown.

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Ulla Weigerstorfer (Austria), Miss World 1987

And in 1987, the organizers ignored their own rule that allowed to participate girls aged only 17 to 25 and let a 26-year-old beauty to compete for the crown. Later, the upper age limit would be made 27 again.

1990s: crisis

Aishwarya Rai (India), Miss World 1994

In the early 1990s, the popularity of the contest began to decline, and major TV channels stopped broadcasting it. But Morley wasn’t going to give up and managed to find ways to organize the contest at a lower cost.

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Yukta Mookhey (India), Miss World 1999

In the second half of the decade, the organizers decided to gather a jury of representatives of different professions from all over the world in order to increase the interest of the audience. So, now beauties were judged by actors and actresses, athletes, magazine editors, and top models from different countries.

2000s: a woman takes the reins.

Agbani Darego (Nigeria), Miss World 2001

In 2000, Eric Morley passed away, so his wife Julia took on her husband’s work and decided to make some adjustments. For example, she called the pageant «stupid and horrible» and promised to make it «more positive» for women. She condemned the part of the show where girls had to first parade around in swimsuits and then give interviews about their life ambitions. «Not because I thought there was something wrong, horrible, and unnatural about swimsuits, but I thought you generally don’t feel comfortable if someone is interviewing you in a tux, and you are in a bathing suit,» Julia said.

Rosanna Davison (Ireland), Miss World 2003, and Kaiane Aldorino (Gibraltar), Miss World 2009

In 2004, Julia Morley surpassed her spouse by managing to gather a then record number of participating countries — 107 girls took part in the competition.

2010s: no swimsuits

Megan Young (Philippines), Miss World 2013

In 2013, the contestants traveled to Bali. It was the first time the event was held in Southeast Asia. Also, for the first time in the history of the contest, a girl from the Philippines, Megan Young, won the crown.

Manushi Chhillar (India), Miss World 2017

Julia Morley, who had previously voiced her discontent with overly revealing costumes of contestants,
decided to remove the swimsuit competition from the pageant in 2015. She said, «We are really not looking at her bottom. We are really listening to her speak.»

2020s: what’s next?

Karolina Bielawska (Poland), Miss World 2021

The first event of the new decade wasn’t really big. In 2022, the number of countries participating in the contest was the smallest since 2003 — only 97. The winner was Karolina Bielawska from Poland. Next time, the Miss World jury gathered in 2024 and crowned Krystyna Pyszková from the Czech Republic.

Krystyna Pyszková (Czech Republic), Miss World 2023

Since modern trends criticize various beauty standards, there is a possibility that the Miss World organizers will choose to stop using any selection criteria for future contestants, following the example of Miss Universe. In 2023, the latter removed the upper age limit for contestants. And since Julia Morley suggests that it is personality that should be evaluated, we are sure that changes in the contest are not long to wait.

Speaking about Miss Universe. Here’s what 16 Miss Universe winners look like now.

Preview photo credit Harry Pot / Nationaal Archief / Wikimedia CommonsCC BY-SA 3.0 NL DEEDHistoria de la belleza / Wikimedia Commons, EAST NEWS, Rajanish Kakade / Associated Press / East News

I Last Saw My Daughter 13 Years Ago, Yesterday I Got a Letter from My Grandson I Never Knew About

I lost my daughter 13 years ago when my wife left me for another man. Yesterday, I got a letter addressed to ‘Grandpa Steve,’ and my heart nearly stopped when I read what had happened.

Thirteen years. That’s how long it had been since I last saw my daughter, Alexandra. She was only 13 when Carol, my ex-wife, packed up and left. I was 37.

Young teen girl with blue eyes smiling | Source: Midjourney

Young teen girl with blue eyes smiling | Source: Midjourney

I still remember the day like it was yesterday. It was a warm, sticky summer evening, and I came home from work to find Carol sitting at the kitchen table, perfectly calm, waiting for me.

Back then, I was just a construction foreman in Chicago. Our company wasn’t huge, but we built all kinds of stuff: roads, office buildings, you name it. I worked my tail off with long days, scorching summers, and freezing winters.

Man working in construction | Source: Midjourney

Man working in construction | Source: Midjourney

It wasn’t exactly a glamorous job, but it paid the bills and then some. My boss, Richard, owned the company. He was older than me, always wore fancy suits, and had this fake smile that bugged me.

The guy loved to show off his money. He drove expensive cars and threw parties at his huge mansion outside of town. Carol, my wife, ate that stuff up. She loved getting dressed up and pretending she was part of that crowd. Meanwhile, I always felt like a fish out of water at those things.

Woman laughing at a party | Source: Midjourney

Woman laughing at a party | Source: Midjourney

But perhaps, if I’d paid more attention, I would’ve seen my wife’s next move.

“Steve, this just isn’t working anymore,” she said in a clipped voice, like she was reading from a script.

I blinked at her, confused. “What are you talking about?”

She let out a small sigh. “I’m leaving. Richard and I are in love. I’m taking Alexandra. She needs a better life than this.”

The phrase “better life” still makes me angry. I worked hard, harder than most to provide Carol and Alexandra with everything they needed. We had a decent house in the Chicago suburbs, food on the table, and clothes to wear. Sure, it wasn’t fancy.

A house in the suburbs | Source: Midjourney

A house in the suburbs | Source: Midjourney

We didn’t go on vacations or have designer anything, but it was more than many people had. I didn’t understand what was so wrong with it. Carol, however, always wanted more: more money, more luxury, more of everything.

Therefore, she left to shack up with my boss, and my life was shattered. I still tried to be a good father to my daughter. But Carol poisoned her against me. I believe she told her I didn’t care about her and that I had been unfaithful.

Mother gossiping to her daughter | Source: Midjourney

Mother gossiping to her daughter | Source: Midjourney

I don’t know. What I do know is that eventually, my daughter stopped answering my calls and opening my letters. I no longer existed to her.

Unfortunately, that wasn’t the end of my misfortunes. I spiraled into a depression and ignored my health until I ended up in a hospital bed, facing surgery after surgery. The medical bills were so high that I had to sell my house.

Eventually, my job let me go for taking too many days off, although not working for Richard anymore was a blessing.

During this time, Carol moved out of state with my ex-boss, and my Alexandra was gone for good.

Man in construction clothes sadly sitting on a couch | Source: Midjourney

Man in construction clothes sadly sitting on a couch | Source: Midjourney

The years crept slowly by. I never remarried. I never wanted to. Instead, I worked hard to rebuild my health and focused on founding my own construction business. With that, I managed to claw my way back to a stable, if lonely, life.

At 50, I lived in a decent apartment, and I was financially independent. But there were many moments when I wanted my daughter back.

Wistful man in an apartment | Source: Midjourney

Wistful man in an apartment | Source: Midjourney

Then, yesterday, something happened that shook me to my core. I found a letter in my mailbox with a child’s handwriting, though they must have gotten help from an adult to address it.

The front said: “For Grandpa Steve.”

For a moment, I just stared at it. My hands started shaking. Grandpa? I wasn’t a grandpa. Or at least, I didn’t think I was. I tore the envelope open, and the first line nearly stopped my heart.

Man holding a letter saying "For Grandpa Steve" | Source: Midjourney

Man holding a letter saying “For Grandpa Steve” | Source: Midjourney

“Hi, Grandpa! My name is Adam. I’m 6! Unfortunately, you’re the only family I have left…”

I walked back to the house without thinking and sat on the couch to continue to read the letter. This Adam had help with some of the sentences, but he had written everything in these big, uneven letters.

It made me smile until Iread that he lived in a group home in St. Louis and that his mom, Alexandra, had mentioned me in passing.

He ended his message with: “Please come find me.”

Man holding a letter saying "Please come find me" | Source: Midjourney

Man holding a letter saying “Please come find me” | Source: Midjourney

Of course, I’d booked the earliest flight to St. Louis.

I didn’t sleep that night. How could I? Questions swirled in my mind. How did I have a grandson? Where was Alexandra? Why was he in a home?

Early the next morning, I was at the airport, and a few hours later, I was getting out of a taxi.

The shelter was a plain brick building with chipped paint and a sagging awning that read St. Anne’s Children’s Home. A woman named Mrs. Johnson met me in the lobby. She was around my age, with kind eyes and a soft voice.

Woman smiling at a children's center | Source: Midjourney

Woman smiling at a children’s center | Source: Midjourney

“You must be Steve,” she said, shaking my hand. “Adam’s been waiting for you.”

“Where is he? Is he really my grandson?” My voice cracked, but I didn’t care.

“I’ll let you meet him soon,” she said gently, guiding me into her office. “But there’s something you need to know first. Please, have a seat.”

It was in that tiny room, filled with folders and surrounded by pictures of kids, that my life changed.

Man smiling in an office at a children's center | Source: Midjourney

Man smiling in an office at a children’s center | Source: Midjourney

First, Mrs. Johnson confirmed that Adam was Alexandra’s son. She said she had greeted them herself the day my daughter surrendered custody of him, just a few months ago.

Mrs. Johnson told me the entire story in detail. Alexandra’s life had fallen apart after Carol kicked her out for getting pregnant at 20 without a husband. The father had left, of course.

Sad pregnant young woman at a bus stop | Source: Midjourney

Sad pregnant young woman at a bus stop | Source: Midjourney

Afterward, my daughter tried to make things work, juggling low-paying jobs while raising Adam in a tiny apartment. Then, a year ago, she met a rich man named David, who promised her a better life. But, he didn’t want someone else’s kid.

“That’s why she left him here,” Mrs. Johnson said. “She said she hoped he’d find a good home. I don’t think she knew how to love him even after all those years she raised him. It’s tragic, really.”

Woman at a desk in an office at a children's center | Source: Midjourney

Woman at a desk in an office at a children’s center | Source: Midjourney

My stomach turned. Alexandra had abandoned her own child. My Alexandra? How had it come to this? And then, I realized what had happened. She had spent six years living a harrowing life and traded it for a wealthy man. Just like her mother. It wasn’t a completely equal situation, but it was close.

It was what Carol had taught her.

“And Adam?” I asked hoarsely. “How does he know about me?”

Emotional man in an office at a children's center | Source: Midjourney

Emotional man in an office at a children’s center | Source: Midjourney

Mrs. Johnson smiled faintly. “He’s a smart boy. Apparently, he’d overheard your name during conversations Alexandra had with others. He even found an old diary that mentioned you. When she left him here, he told me he had a grandpa named Steve. I did some digging and found you. Then, we wrote the letter together.”

I nodded, still reeling, but Mrs. Johnson stood and walked to the door. “You know everything,” she smiled. “Adam’s outside in the playground. Are you ready to meet him?”

Woman smirking at the door of an office at a children's center | Source: Midjourney

Woman smirking at the door of an office at a children’s center | Source: Midjourney

I nodded and followed her with my heart pounding in my ears.

***

Adam was small for his age, with shaggy brown hair and big blue eyes that looked just like Alexandra’s. He clutched a toy truck in one hand and looked up at me with curiosity and just a tad of shyness.

“Hi,” he said quietly.

“Hi, Adam,” I said, keeping my voice steady. I knelt so we were at eye level. “I’m your grandpa.”

Man smiling at an outdoor playground at a children's center | Source: Midjourney

Man smiling at an outdoor playground at a children’s center | Source: Midjourney

His eyes widened immediately, and a huge smile broke out on his face. “You’re finally here!” He jumped up and hugged me. “I knew you’d come!”

While I embraced my grandson for the very first time, I thought back to my life. I could hate Carol all I wanted. What’s more, that anger would probably get even stronger, considering that my daughter had turned into a version of her mother somewhere along the way.

But it was time to focus on what mattered. My grandson was in my arms, and he had been abandoned, just like me. That cycle ended here. Adam wasn’t going to grow up feeling unloved or unwanted. I didn’t care what it took. I was going to give him a home.

A boy with blue eyes smiling | Source: Midjourney

A boy with blue eyes smiling | Source: Midjourney

Minutes later, I told Mrs. Johnson, I wanted Adam with me, and she smiled. I noticed a sheen of tears in her eyes, but I didn’t mention it.

It was going to take some paperwork and time before I could take Adam back to Chicago. But Mrs. Johnson was confident there would be no issues if I took a DNA test to prove I’m his grandfather.

I promised to do that soon enough.

Man shaking hands with a woman at a children's center | Source: Midjourney

Man shaking hands with a woman at a children’s center | Source: Midjourney

Honestly, it’s strange how life works. Thirteen years ago, I lost my daughter. I thought I’d lost everything. But now, I had a grandson, and my whole life made sense again.

This work is inspired by real events and people, but it has been fictionalized for creative purposes. Names, characters, and details have been changed to protect privacy and enhance the narrative. Any resemblance to actual persons, living or dead, or actual events is purely coincidental and not intended by the author.

The author and publisher make no claims to the accuracy of events or the portrayal of characters and are not liable for any misinterpretation. This story is provided “as is,” and any opinions expressed are those of the characters and do not reflect the views of the author or publisher.

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